Architected the platform that ran a Belgian real-estate business for five years.
Industry: Real estate / proptech. Duration: 5 years (and counting on residual work).
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Operational Systems
One place to run the whole operation.
Custom internal dashboards and admin platforms built around how your team actually works - not how a SaaS thinks they should - so the operation runs from one screen instead of seventeen browser tabs.
The pain
What this usually looks like.
- Your team jumps between five tools, a spreadsheet, and three browser tabs to get one thing done.
- Onboarding a new person takes weeks because the real process only exists in someone's head.
- Reporting is whatever someone pulls together by hand, and it still does not match reality.
- The off-the-shelf admin does not know the few business rules that actually make your operation work.
- You've outgrown the SaaS dashboards, but rebuilding everything is hard to justify.
What I build
Concrete deliverables.
- Internal dashboards shaped around the job your team is actually doing - not a generic CRUD screen.
- Unified views that pull the systems you already run - CRM, accounting, fulfilment, Magento/ERP - into one place.
- Operational tooling for the daily work: task queues, exception lists, batch actions, approval steps.
- Reporting that reads straight from your live data - no copy-paste, no overnight ETL hell.
- Permissions and audit logs so you can delegate without losing oversight.
- A tool you own, maintainable, that evolves as the business changes.
How it works
Inputs · Process · Outputs.
Inputs
Your existing systems, the data already in them, the workflow your team is trying to follow, the rules that aren't encoded anywhere yet.
Process
Laravel + Filament or a custom UI where the case warrants it. Direct integration with Magento, your ERP, your accounting tool. Real-time where it matters, batched where it doesn't. I sit with your team to learn the actual workflow before designing the screens.
Outputs
One reliable place to run operations. Less context-switching, fewer mistakes, onboarding in days not months, reporting everyone trusts - and a tool you own instead of vendor lock-in.
Stack
What we'd actually use.
- Laravel
- Filament
- Magento 2 API
- Inertia.js / Livewire
- PostgreSQL / MySQL
- Custom Tailwind UI
- PDF / CSV export pipelines
Pricing
Build typically €3k–€8k, then a light €350/mo+ to keep it current as the way you work changes. Most teams stay on the monthly; some take it as a one-off - we decide in the intake.
Exact price depends on operational complexity and how involved you want me. Every engagement starts with a short async intake - no call required.
Operator perspective
Built by someone who actually runs the systems - not just builds them.
Fifteen years on Magento and Laravel - I've built admin tooling for ecommerce operators, lead-gen platforms, content businesses. I know which dashboards get used and which become digital graveyards.
- Built and supported ecommerce operations for over a decade - Magento and custom Laravel.
- Sold digital products and paid guides since 2014.
- Run niche content businesses with my own SEO and writing.
- Wrote and ran newsletter funnels that actually converted.
- Built production automations for real operational workflows.
- Architected and ran the full production platform for a real-estate business for five years as their outsourced technical operator.
- Built custom operational tooling - pipelines, scheduling, daily workflows.
Recent work
A platform that ran for five years.
Get in touch
Got complex operations that are eating too much of your time?
Hand the systems to me - the automations, internal tools, and integrations your business runs on, built, kept running, and improved - so you and your team get back to running the business instead of maintaining it. Tell me where it hurts most. No pitch, no calendar, no hard sell.
Most things start with a short email - info@pawon.dev.