Selectively available for new projects

Building on the web since 1997.

I build custom software, workflow automation, AI tools and integrations. After nearly 30 years building websites, ecommerce businesses and SaaS products, I focus on software that solves real business problems.

Tell me what you need See what I've built

I've spent most of my career building my own products as well as software for clients. That means I think beyond features — I think about the business they're meant to support.

Why clients hire me

Thirty years building on the web — for clients and for my own businesses.

I started making money online in 1997, at sixteen. Since then I've built ecommerce stores, a content business, and a SaaS platform that ran a company for five years - sometimes for clients, most of it my own. That is a different starting point than someone who only ever wrote code inside someone else's product: I think about traffic, conversion, billing, and what breaks at 2am, not just the feature.

  • First income online in 1997 - building on the web since I was sixteen.
  • Built and ran my own Magento webshop and worked on ecommerce for over a decade.
  • Grew a niche content site to 2,000-3,000 visitors a day and a 20,000-subscriber email list, with my own SEO and writing.
  • Ran a Belgian real-estate SaaS platform for five years - architecture, integrations, and daily technical operations.
  • Still building my own products today - SaaS, AI workflows, and the outbound infrastructure I run for myself.

What I do

What I build.

Operational systems

Custom software, automation and integrations.

Workflow automation that removes the manual work. Internal tools, dashboards and admin panels your team actually uses. Full SaaS platforms and custom applications - built from scratch, modernised, or rescued. Lead flow and outbound systems that capture and route leads. Production-grade Laravel underneath it all - built, documented, and kept reliable as the business changes.

Everything I build

Selected work

Things I've built.

2021 - 2026
Real-estate lead-gen, Belgium

Architected the platform that ran a Belgian real-estate business for five years.

Built from zero: lead intake from six-plus sources, scoring, automated distribution to brokers, CRM sync, billing, reporting, and lifecycle email to a 60,000-contact list. Processed thousands of leads per month and ran the company's daily technical operations.

Read the case study

2010 - 2023
Magento & ecommerce

Magento stores built for day-to-day business.

Worked on Magento stores across custom integrations, supplier connections, performance and security improvements, internal tools and ongoing maintenance.

See internal tools

2023 - Today
Automation & AI workflows

Automations and internal tools that run unattended.

Workflow automation, scheduled jobs and internal tools that keep business processes running without manual work - and keep working as the systems around them change.

See workflow automation

Who this is for

For businesses that need a system built, connected, or automated.

Get in touch

Need custom software, automation, or technical help?

Whether you're fixing something that already exists or building something new, send a short note - what's manual, what breaks, and what a useful result looks like. I'll reply with the questions needed to scope it.